The overwhelming amount of attention that purpose is receiving around the world has escalated to such a degree that it can no longer be ignored. The secret ingredient of extraordinary people and organizations is purpose. Purpose is the key to authentic branding. More importantly, there is no way to brand you authentically without it. The authentic you is the most powerful version of you. 

Purpose Day is the first step on the path to discovering who you really are and why you're here. All that is in your heart rises and falls on this grand discovery. We deliver it in one day. Your purpose will empower and equip you to be exponential, create abundance and impact the world. 

Where your talents and the needs of the world cross, there lies your vocation.
— Aristotle